Blog

  • Starting a Freelance Writing Career After 50

    ByStephen Updated on

    Starting a freelance writing or blogging career after 50 might not be the most obvious move. But for many people, it turns out to be a surprisingly natural next step. More professionals in their forties, fifties and sixties are discovering…

  • Best Free Blogging Platforms in 2026

    ByStephen Updated on

    If you want to start a blog but don’t have a budget yet, the good news is there are several platforms that will let you begin for free. Choosing the right one now can save you a lot of headaches…

  • A Beginner’s Guide to Local SEO for Small Businesses

    ByStephen Updated on

    If you’re a web designer, photographer, or copywriter, you’ve probably relied on word-of-mouth or social media for most of your leads. But there’s another channel you could be using – local SEO. It’s the quiet, reliable way to get discovered…

  • How To SEO Your Website

    ByStephen Updated on

    Sometimes, it’s easier and more cost-effective to SEO your website than hiring an agency or freelancer. I know the thought of this might scare the s**t out of some people, but believe me, it’s easier than you think. All you have to…

  • How Does Google Determine Local Search Rankings?

    ByStephen Updated on

    You’ve worked hard to set up your business, but no matter how much effort you put into your online presence, you’re still not ranking in local search results. It can be frustrating when potential customers search for your services, yet…

  • What Is Local SEO and How Is It Different From General SEO?

    ByStephen Updated on

    If you run a small business, you may have noticed that your website doesn’t appear in the local search results. This can be frustrating. Especially when your business relies on local customers. To add to your frustrations, your competitors do…

  • Why Changing URLs Can Be Problematic for SEO

    ByStephen Updated on

    Changing the URL of a live webpage can be problematic for several reasons, mainly because of how it impacts your website’s visibility on search engines and user experience. Here’s a breakdown of why it’s generally advised to avoid changing URLs:…

  • How Web Design Impacts SEO: A Beginner’s Guide

    ByStephen Updated on

    When it comes to your website, good design isn’t just about looks. It’s also about how easily people can find you online. This is where Search Engine Optimisation (SEO) comes in. SEO is the practice of optimising your website to…

  • What to do When an Algorithm Update Hurts Your Website

    ByStephen Updated on

    Algorithm updates happen all the time – most you won’t even notice. But when a big one drops and your site gets whacked, you’ll know. Traffic tanks, leads vanish, and suddenly, it’s panic mode. The big question is – what…

  • What is Search Engine Optimisation (SEO)?

    ByStephen Updated on

    Search Engine Optimisation (aka SEO) is the art and science of making your website more visible in the search engine results pages (SERPs), ensuring that when someone searches for a product or service you offer, your site appears at the…

  • What is Web Hosting? A Beginner’s Guide

    ByStephen Updated on

    If you’ve ever thought about building a website, you’ve probably come across the term website hosting. It sounds technical. A bit intimidating. Something you might need a developer for. But the truth is, hosting is much simpler than it sounds….